Google Play Billing Policy: Requirements and Compliance Guide
Google requires apps distributed through Google Play to use Google Play Billing for digital goods and services. The policy has undergone significant changes in recent years, with new exemptions and alternative billing options in some regions. Here is the current state of the policy and how to comply.
Scan your app against 180+ review rules
Get a detailed compliance report in under 5 minutes. Single scan $9, Pro $29/mo.
When Google Play Billing Is Required
Google Play Billing must be used for: in-app digital content (extra lives, virtual coins, premium features), subscription services (streaming, news, productivity), unlocking content already in the app (ad removal, full version), and cloud software and services. Physical goods, person-to-person services, and content consumed outside the app are exempt.
Exemptions and Alternatives
Some transactions do not require Google Play Billing: physical goods or services (food delivery, ride-sharing, physical merchandise), peer-to-peer payments, real-world service bookings, and content that can be consumed outside the app (e-books for a separate reader). In the EU and some other regions, alternative billing options may be available under Digital Markets Act provisions.
Implementation Requirements
When using Google Play Billing, you must: use the latest Billing Library version, handle all purchase states correctly (purchased, pending, cancelled), implement consumption for consumable purchases, acknowledge all purchases within 3 days, provide subscription management (cancel, change plan), and test thoroughly with Google's test environment.
Frequently Asked Questions
Can I use Stripe for in-app purchases on Google Play?
Not for digital goods. Digital goods must use Google Play Billing. Physical goods and exempt services can use external payment systems like Stripe.
What is Google's commission rate?
Google charges 15% on the first $1M in annual revenue, then 30% above that. Subscriptions receive 15% after the first year. These rates may differ with alternative billing in some regions.
What happens if I use the wrong payment system?
Using external payment for digital goods violates Google Play billing policy and results in app removal. Ensure you correctly categorize what requires Google Play Billing.
Related Resources
Fix in-app purchase rejection issues for App Store and Google Play. Guide to IAP types, restore functionality, and subscription compliance.
Google Play Policy Compliance CheckerCheck your Android app against Google Play Developer Program Policies. Automated compliance scanning for data safety, billing, and content policies.
App Store Guidelines for In-App PurchasesComplete guide to in-app purchase guidelines for Apple App Store and Google Play. IAP types, pricing rules, and compliance requirements.
Stop Guessing. Start Scanning.
Join developers who pass app store review on their first try.
Start Free ScanSingle scan $9 · Pro $29/mo · Team $79/mo